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 NEW!
HOW TO WRITE SUCCESSFUL FUND RAISING LETTERS
Second Edition
by Mal Warwick
Write with confidence and reach your donors
You'll learn all the essential components of writing for success from this go-to book for writing for fundraising! Mal Warwick, the nation's premier letter-writing tutor and direct mail expert, shows you the essential tools for making your direct marketing program a success. He gives you both general advice about the most effective direct mail strategies and specific guidance. Learn his step-by-step model through all the critical stages -from laying the groundwork for a prosperous campaign through the importance of thanking donors. Includes new chapters on E-mail solicitations, monthly and legacy giving. Use his sample letters, real world examples, style tips, and more to have successful awards. The book comes with CD that has many samples.
Refreshed and Revised:
- Gain insight into current trends in the field with updated cases, samples, and examples
- Access more content for small to medium non-profit organizations with limited budgets and resources
- Learn the latest technology with new sections on typography and lay out
If you want to dramatically enhance your fundraising letters, turn to Mal Warwick, the undisputed master in the field. Jerry Cianciolo, Contributions Magazine.
$34.95
 STORYTELLING FOR GRANTSEEKERS: The Guide to Creative Nonprofit Fundraising
by Cheryl A. Clarke
This fresh and creative guide contains the resources needed to help you craft a persuasive synopsis, package a compelling story, and create a short story approach for proposals. Using these suggestions, new and seasoned grantseekers will discover how to channel their passion to tell their organization’s tale and create winning proposals.
$26.95
 DON’T JUST APPLAUD--SEND MONEY! The Most Successful Strategies for Funding and Marketing the Arts
Alvin H. Reiss
Saying his book could be called “Confessions of a Lifelong Learner in the Arts” noted arts management consultant, Alvin H. Reiss, brings his best 100 ideas into a book that will be sure to inspire. His marketing and fund raising challenges, plans and results combine humor with examples of flyers, brochures, posters, and letters. It’ll be the source of creativity, persistence and resourcefulness that’ll make your program more successful.
...a wonderful book with so many practical ideas. Senior Theatre Director
$16.95
Updated for 2008!
Senior Theatre TipSheet--Fundraising for Senior Theatre
The goal to make your Senior Theatre financially stable is high on most organizer’s list. This TipSheet addresses how to entice funders to recognize, value and contribute to Senior Theatre.
This TipSheet includes detailed information about Senior Theatre movement for use in your grant proposals. It features studies which document the value of participation in Senior Theatre, and ways to develop a relationship with funders. It can be useful in grantwriting, corporate proposals and other fundraising sources. Most of all, it’s an encouraging guide to help you keep going as you search for financial stability.
$15.00
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